We always knew we wanted to design a diamond collection but as a jewellery brand founded on ethical production, we were only prepared to do this on one important condition – the diamonds had to be ethically sourced. This meant saying goodbye to the old-fashioned way of diamond mining (full of negative impacts on our planet and people) and finding a new, more sustainable approach.
The first issue with mined diamonds concerns the fact that they pass hands so many times that the supply chain transparency becomes extremely murky and is therefore very difficult to know where the diamonds have originated from. Even diamonds extracted in accordance with the Kimberley Process have untraceable origins.
The second issue concerns the process of mining and its harmful impact on the environment, leading to deforestation, destroying of precious ecosystems and wildlife, as well as contaminating natural water supplies due to the toxic chemicals that are emitted during the process.
Finally, mines are often located within communities suffering from extreme poverty; this often means little to no labour laws which leads to unsafe working conditions with no care given to the welfare of workers. Furthermore, children work in these mines under horrific and harmful conditions for as little as one dollar a day.
Understandably, for all the reasons above we simply could not justify the use of mined diamonds in our collection. Instead, our solution of using lab-grown diamonds is entirely ethical, causing no harm to the environment or people, yet the process still results in a diamond that is chemically, physically and aesthetically identical to a mined diamond.
The process of lab-grown diamonds is simple. A small slither of a diamond, known as a ‘seed’ is put into a sealed chamber where immense heat and crushing pressure surrounds the stone for several weeks resulting in gases sticking to the seed and growing the diamond in size. The final product is a rough diamond, ready to be cut and polished for use in jewellery. Not only are there no humanitarian costs involved but the impact on the environment is very minor and the process is considered energy intensive. For example, the lab we are currently working with gets 30% of their energy from solar power.
When it comes to the quality, lab-grown diamonds are graded exactly the same way as mined diamonds, meaning they are just as precious. Because the production process is less costly, a diamond of the same quality will be more affordable. Even better, lab-grown diamonds have been found to be ten times more durable, meaning you’ll get to enjoy them for longer. So really, what are you waiting for?
Our Conscious Diamond collection features 13 delicate pieces made from 100% recycled gold and guilt-free lab-grown diamonds. Browse the collection here.
I have no idea what my ring size is. How can I work it out?
We know it can be tough to order a ring online without trying it on. For detailed instructions on how to figure out your ring size, print out our Ring Size Guide. The diameter of rings and corresponding sizes are listed below.
I love necklace layering. How will I know how the necklace falls when I wear it?
We have the chain lengths on all our products (if any are missing, please drop us an email!). Additionally, you can refer to the necklace length guide below - perfect for your necklace layering needs.
If all else fails…
We’d be happy to facilitate an exchange! Please email us at email@example.com and we will assist you with it.